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Comparison of Google vs. Facebook paid advertisements for eCommerce

You may have run the PPC campaigns with AdWords traditionally, and you are not sure as to how the Facebook Ads compare. Or maybe you could have managed the Facebook Ads in the past, but failed to get good results, and you don’t even understand the way Facebook advertising has changed over the years.

Practical social media tips for eCommerce stores

In the past few years, the social media has changed the way people communicate at the global scale. This has also changed the way people do business as it helps in marketing the products to the consumers. One can gain the sales directly via social media with the social media sites like Facebook or Pinterest.